How to Use Bulk SMS for Retargeting & Customer Re-Engagement

Bulk SMS isn’t just for one-time promotions — it can be a powerful tool for retargeting customers and re-engaging inactive users. By sending timely and relevant messages, businesses can remind customers about abandoned carts, upcoming offers, seasonal discounts, or loyalty rewards. Because SMS has high open rates and delivers instantly, it ensures your message is seen quickly, making it ideal for recapturing user interest. Personalising content based on previous interactions or purchase history also increases the chances of a click or conversion. Sending follow-up SMS after an initial touchpoint can revive interest, reduce churn, and build stronger customer relationships. When used thoughtfully, bulk SMS campaigns can bring audiences back, drive repeat sales, and improve overall engagement across your marketing channels.

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